The Expensive and Fragile "Manual Glue" That Connects Systems

The biggest problem in modern organizations is the gap between systems.
After a call, the representative begins the Sisyphean task of "manual gluing": copying details from the CRM to email, updating a task in the project management system, and sending a message in the Slack channel.
Each step in this manual chain is a potential point of failure: forgotten tasks, incorrectly entered details, and critical information falling through the cracks.
The result is slow processes, exhausting work for employees, and costly errors that damage customer experience and the bottom line.